
About Us
Baby Lurve is a family run business, we started back in 2007 with just eight baby changing bags by our now most successful brand
Pink Lining. All products we stock were inspired by the needs of parents. The founders of all
our baby brands saw a gap in the market for functional, stylish products to improve the happiness of their baby and luckily they have shared their wisdom with us so we can bring it straight to you.
We hope you’ll enjoy shopping with Baby Lurve enough to visit us again, we think personal recommendations go a long way and hope that you'll mention us to friends, family, neighbours and colleagues. If for whatever reason there is something about your shopping experience with us you don’t enjoy or think we could do better we would love to know, this way we can make sure we get it right for next time.
We pride ourselves on the knowledge and passion we have about each of the carefully selected products we sell and the standard of customer service we provide, if there is anything at all you’d like to know please call our friendly customer care team for a chat on 0116 269 4368.
Showroom Opening Hours:
Monday to Saturday - 10am to 5pm
Wednesday - 10am to 7pm